The Odyssey Trust Design Department act as brand guardians for The SSE Arena Belfast, Northern Ireland’s premier indoor sports and entertainment venue. Using the logo mark and brand guidelines supplied by SSE Airtricity, we look after the visual communication of the company’s brand.
We help express the brand identity throughout the venue and across all print and digital material. It is important we create a consistent look and feel that resonates with the audience & performers visiting the venue.
Video credit: The Hype Factory